A Fearless Leader
Often the Owner/Director is tasked with the overall execution of the defined eCommerce strategy. Market SWOT and trend analysis, making tactical and strategic decisions, planning achievable ambitious goals, exploring new business opportunities, bringing together a team that supports all the initiatives taken by the eCommerce venture are some of the tasks that this role focuses on.
A Project Lead
A very efficient process-oriented individual with a keen eye for detail, who is not afraid to point out process inefficiencies, team laggards, or bottlenecks in productivity – all the while keeping the project schedules on track, would fit the bill here.
A Content Creator
This needs more than one person due to the complexity involved. It includes content makers, designers, copywriters, photo and video editors, etc., who will ideate and execute a brand’s content strategy, producing the right imagery, video, copy, and other product collateral.
A Data and Numbers Person
A person qualified to measure performance objectively with an understanding of the go-to metrics and KPIs is the right fit for this job. This person should be able to transform any set of information and data into actionable insights, creating product performance, suggesting strategic changes.
A Technical Whiz
An ideal candidate would be one who can create a digital ecosystem that best fits the brand’s needs. This person will need to manage the technological strategy required for an eCommerce operation, including software purchases, platform integrations, server management, and general digital support.
Customer Service Representative
The candidate should be a people person who would resolve customer complaints via phone, email, mail, or social media, reach out to customers, verify account information and assist sales with the placement of orders, refunds, or exchanges.